Atchison Hospital



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Brand & Logo Design / Art Production / Collateral / Signage / Art Direction / Photography

With an objective to improve the hospital’s tarnished reputation and identity crisis, while re-establishing them internally and within the community as the number one local source for health care solution … a new logo and identity system as well as in-hospital signage and outdoor advertising were created—additionally, a new tag line was developed to reflect the hospital’s local and regional superiority

The project resulted in an increased awareness within the community and in newfound staff unity.

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